freelance writer vs content writing company


In this blog post, I am going to do a point-by-point breakdown of some of the most important (and interesting) points about hiring a content writing company. You will discover why it’s better to hire an established company instead of a freelancer and how we make that process easier.

Benefits of outsourcing content writing for your marketing agency

A top content writing service company can offer a lot of benefits. Hiring the right team for your content writing needs is a challenge, though. You might be thinking that you need to do it all on your own in-house just because you do everything else, but that’s not the case – unless you happen to be an excellent writer who’s also skilled in marketing, design, and social media promotion. It could be time to hire a freelance content writer or engage a content writing company for some help.

How to decide if you should invest in a content writing company

There are many reasons to hire a content writing agency.  Sometimes you might need to use a specialized voice, or your blog is struggling with engagement rates and you need fresh posts on a regular basis. Having a dedicated writer could also help if you want to ensure that you don’t fall behind in writing posts, and finally, it can also mean that your content can match the tone and style of your brand. There are some people who love to blog, but this isn’t one of their skills.  You might have a strong visual or creative team, but finding a shared voice or matching their style to the content may be something that you are struggling with.

Whatever the reason that led you to consider outsourcing content creation, here are some questions that might help you make a more informed decision:  

  1. Do you need to hire multiple content writers for each of your projects?
  2. Does outsourcing content writing leave room for healthy profit margins?
  3. Are they reliable? Do they stick to their delivery schedule?
  4. What is the quality of their writing? Do they have prior experience writing about the industry that you are seeking?

The advantages of hiring a content writing company

Down to the basics, hiring a content writing company is best for businesses that don’t have the time or the team to do content marketing. The time and money invested will be recuperated by increased revenue and productivity in very little amounts of time. The upshot is the company benefits from improvements in customer service and retention since the quality of their content has increased. Not only are you able to get high-quality content in areas that need improvement, but you’re also able to collect data on what your customers want from you.

Finding the best writers for your needs

The key to finding the perfect writing company for hire is through looking at their portfolio. Make sure that the job is a good fit for the company’s prior writing experience in the industry, skills, previous work samples, and price. It also helps to know how much a company should be paid so you can know if there are any red flags or not.

What to check before hiring a content writing company

When hiring a content writing company, there are a few things you need to keep in mind. One is their work history and the second is their prices. Make sure the company has experience with your industry and that they produce quality work that will help increase your ROI. Another thing to consider is how much content you’ll need, the length of time for which you’ll need content, deadlines, and finally price or cost. You want to be careful about coming off as rude by asking for a quote but it’s important to know what something will cost before signing on the dotted line.

How much does it cost to hire a content writing company?

 The cost of content writing varies depending on the company that is hired and the basics of what they can do for you. However, basic rates for content writing typically range from $ 0.10 to $ 1.00 on average. At Clover Digital, we offer some of the most competitive prices in the industry. Content writing services are charged $0.05 per word. We offer discounts of up to 40% on yearly subscription orders. To know more about our pricing, please fill the form below.

About Clover Digital

Professional Content Writing: If you’re a marketing agency that offers SEO services to your clientele, we’re here to help you scale your marketing agency. We offer fast and cost-effective content writing services specifically for marketing agencies.

Looking to hire a content writing agency?

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Who can opt for this?

  • Marketing Agencies looking to scale their content production for their SEO campaigns.
  • Bloggers looking to outsource their articles and blog posts.
  • Websites looking to get started with writing quality content consistently.